FNL Summer AlcoEnergy Drink Campaign in Full Swing

The AlcoEnergy Drink (AED) campaign engages urban Fresno youth in learning the attitudes, behaviors, and environmental factors related to youth consumption of AEDs. This summer, Youth Leadership Institute convened three FNL chapters to develop, produce, and showcase youth-led action research findings, AED marketing strategies, and related health and safety factors in select Fresno communities.

Recently, youth hit the streets armed with tools created by local FNL chapters to educate store owners/merchants about AEDs and similarly marketed alcoholic beverages. Youth also applied stickers to refrigerator units that clearly identify AlcoEnergy Drinks to minimize consumer and merchant brand confusion.

To learn more about AlcoEnergy Drinks, please visit: http://www.marininstitute.org/alcopops/

YLI on KSEE 24 Action News!

By KSEE News

Story Updated: Jul 10, 2010

A central Fresno neighborhood now has access to healthier food options, thanks to the hard work of some local students. The students, with the Youth Leadership Institute, helped transform the Latino Market in Fresno. They spruced up the store, and worked with the owner to incorporate local produce and healthy choices into the merchandise. Stefani Booroojian reports.

YLI in the Undercurrent Local News Paper

**CLICK ON IMAGE TO READ ARTICLE

Youth Meet Governor

On July 1st, YLI youth attended a town hall meeting with Governor Arnold Schwarzenegger. YLI youth participants Yekta Karimi and Maria Sandoval presented the governor with questions regarding jobs for youth and poverty.